Established in 1993, The Coast is the guide to Halifax, focused on bringing the best local arts, events, entertainment, and culture to the forefront.

šŸ“ˆĀ Reach: 50,000+ opted-in subscribers in our daily newsletter (17% of local adults)

āš”ļø Avg click rate: 15% overall

āœ…Ā Ad clicks: 150-350 clicks on average, per ad

āœ‰ļø Avg open rate: 38%

šŸ“£ Impressions: One issue generates 12,000+ impressions for each ad on average

šŸ“ Location: Almost all our readers live, work, and/or play in the HRM

We currently offer 4 types of ads:

Newsletter Title Partner

Top logo placement, be the first thing readers see when they open the newsletter.

125-word story within top half, with an image.

1 spot available per issue. $625 per spot.

Package: Get up to 50% off when you sign on for more than 3 months.

Example:

Newsletter Spotlight Partner

50-word story within bottom half, with an image.

1 spot available per issue. $425 per spot.

Package: Get up to 50% off when you sign on for more than 3 months.

Example:

Newsletter Classified Bulletin

30-word text ad.

5 spots available per issue. $150 per spot.

Package: Get 33% off when you buy 2, or 41% off when you buy 4

Example:

Website Banner Advertising

Leaderboard and big box display ads on our website.

$10 CPM

Package: Get up to 50% off when you buy more than 50K impressions

Our network beyond The Coast

The Coast is part of the Overstory Media Group community, which includes other publications across Canada, including:

Our partnerships team can customize any campaign to get you seen in the HRM and beyond! Get in touch with us today šŸ™‚Ā